Jared Roy
Jared Roy is a seasoned executive and strategic consultant with over 25 years of experience in data-driven enterprise marketing and customer experience (CX). Currently serving as Senior Managing Director of Business Consulting at Salesforce, Jared leads a specialized team of innovators, problem solvers and storytellers that has established itself as a global “Center of Excellence” and incubator for some of the world’s most sophisticated digital messaging solutions.
In addition to his role at Salesforce, Jared shares his expertise as an Adjunct Professor of Marketing at California State University San Marcos. Leveraging his deep understanding of customer journeys and advanced knowledge of value selling methodology, he empowers students and industry professionals alike to navigate the complex landscape of modern marketing and CX.
Jared is a trusted advisor to some of the world’s largest companies. With a passion for driving transformative change, he inspires organizations to rethink their approach to customer engagement and embrace the most sophisticated digital marketing platforms available, ultimately transforming them into Customer Companies.